
Love a good story?
Here's mine
I'm a degree qualified communications consultant, nudging 25 years' experience. My skillset is broad, but for the past decade I've focused on my passion - writing.
As a freelance copywriter I hit the ground running, quickly getting my head around your business and building rapport and relationships with ease. My portfolio and client feedback speak to the quality of my work, and the fact that I love what I do always shines through.
Happy clients
“Danielle is a highly-valued extension of our content team, with a deep understanding of our business, customers and the market sectors in which we operate. She pitches interesting story ideas that suit our audience and her copy is always well-written, extensively researched and on time. Danielle is reliable and a pleasure to deal with, which makes the whole process stress-free.”
Lara Brunt
Media and Content Manager, Coates
"What I like about working with Danielle is that she gets it. She understands how everything needs to form part of a complete picture. It's not just one solution standing in isolation. Her writing and creative talent is excellent and her ability to stick to deadlines means our job is made so much easier."
James Lush
Founder/Director
Lush - The Content Agency
"Danielle is an excellent practitioner in her craft and has the ability to grasp the critical information of a business, then deliver this in a professional, concise way to the market. More importantly, it feels easy and partnering when working with Danielle who strikes an excellent balance of always putting the client first but with a willingness to question and challenge in order to get the best result."
Brian Briscoe
Briscoe Consulting - People Solved
"Danielle is an extremely talented writer, communications specialist and project manager. Through Mirvac I’ve had the pleasure of engaging her on a number of copywriting jobs for our websites, brochures and other collateral. Having actively sought her services, I’ve found Danielle to be very reliable, hard working and conscientious. She has the ability to write compelling copy across different mediums, demonstrating her understanding of the finer details as well as our broader business drivers. I highly recommend Danielle and look forward to working with her again in the future."
Andrea Ahearn
Vice President | Marketing and Communications
Brookfield Properties
"I have been fortunate to work with Danielle on a number of published articles. On each occasion the initial discussion felt like a chat with an old friend rather than an "interview". One particular article related to a deeply personal topic that I was initially apprehensive to discuss let alone publish. Danielle's genuine emotional intelligence and empathy resulted in the writing of this article being a personally rewarding experience. I highly recommend Danielle to any organisation or individual who is looking for the services of a communications consultant and/or freelance writer."
Adam Welch
Logistics Industry Leader
"There's no doubt Danielle Bignell is a talented writer but her value as a freelancer extends beyond delivering excellent copy. She brings valuable insight to her work gained from her years as a marketing and communications manager. She has a journalist's instincts for a story and a marketer's knack for zeroing in on a target audience. Her work is well-researched and delivered on time. She's brimming with ideas and usually suggests additional topics and titles for future content. I enjoy working with her and wouldn't hesitate to recommend her to anyone looking for quality writing and extensive marketing acumen."
Sarah Mitchell
Founder/Director - Typeset
"Danielle is efficient, collaborative and best of all organised. She is a pleasure to work with as she manages her time, deadlines and most of all your expectations, so that you always know where you stand. She is open to suggestions and has a great style of writing, framing complicated topics into an easy to understand, digestible format. Danielle is adept at pitching her tone to different levels and has written about a wide scope of topics for our business. She is across the latest trends and news and will often suggest topical, relevant subjects as thought pieces. I would recommend Danielle and her skillset to anyone, she is structured in her approach and adept at writing about a range of different subjects, and is positive in her attitude. She is a pleasure to work with."
Julia Turner
Senior Researcher - Gerard Daniels
"Danielle is one of a kind. She is not only a deliverer, but she brings creativity, energy, commerciality and a true understanding of her clients and their audiences to her deliverables. Working with her was a joy. She is such a wonderful people person. Her enthusiasm is infectious, her commitment reassuring. You know if Danielle is involved in a project it will not only get done, but it will also always exceed your expectations. Danielle would be an asset to any team looking to make a difference."
Karen Patey
Head of Brand Communications, Grosvenor
